Hiring an art consultant? Look for these qualities! (Infographic)

Art consultants represent clients who wants or needs to acquire some forms of art—including paintings, sculptures, drawings, photographs, etc. who do not have any idea where to start or what to do in the first place.

Professional art consultants represent their client in acquiring art for personal collection, investments and for businesses. They work with clients from numerous industries including healthcare, education and enterprise level corporations to source, procure and place artwork solutions that uplift physical spaces, especially today that art integrated in these sectors is a booming marketing strategy on its own.

They also help in the process of branding, marketing and relationship building among other clients in the area of arts. They are hired to assess the clients’ needs and tastes, including their likes and dislikes; staying abreast of trends, including which Artists are hot and which pieces are for sale; working with auction houses and galleries to source art; advising on purchases, based on criteria such as theme, budget, and value; commissioning original artwork for clients; appraising the art in owners’ collections; and framing then installing new purchases.

How can you find the best ones in the field? Look out for these signs:

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How to Work with Art Consultants

We often hear or read about the importance of art consultants for hotels, especially their part in hospitality tourism, one of the greatest trends today. There are many benefits art offers to a certain business. As a matter of fact, one of the biggest trends in the market today is Hospitality Art, which enables businesses such as hotels and hospitals gain more because of artworks carefully and strategically picked by art consultants to accent and boost their sales or revenue. This is fast becoming one of the most effective and proven marketing strategy that business people are beginning to realize and utilize.

An art consultant is a person who appreciates and knows art, which can be of value when he or she sees it. An art consultant is responsible of matching a person, or a business with the kind of art, or a piece that will be of profit or beneficial to the client. Through his/her expertise, an art consultant helps a person tell a story whether its for business or for personal goals. But, using arts to your advantage is more critical than you think. Everything should be towards your goals and your business’ aspirations. So picking out art ‘just because’ wont cut it. The role of art consultants in making your business develop is crucial, given their knowledge on how things work together to make a statement is necessary.

Art consultants represent clients who wants or needs to acquire some forms of art—including paintings, sculptures, drawings, photographs, etc. who do not have any idea where to start or what to do in the first place.

Professional art consultants represent their client in acquiring art for personal collection, investments and for businesses. They work with clients from numerous industries including healthcare, education and enterprise level corporations to source, procure and place artwork solutions that uplift physical spaces, especially today that art integrated in these sectors is a booming marketing strategy on its own.

They also help in the process of branding, marketing and relationship building among other clients in the area of arts.

As a representative, art consultants meet with different clients to discuss their thoughts with anything art-related asked of them. It could be about how a space needs art to make it more appealing to customers, or which piece to acquire that can be an asset to a collection.

Using their expertise, background and connection to artists and other collectors, they can properly advise, suggest and refer art enthusiasts or businessmen decided to invest in artworks for their own business enterprise.

So how should you work with art consultants?

They are hired to assess the clients’ needs and tastes, including their likes and dislikes; staying abreast of trends, including which Artists are hot and which pieces are for sale; working with auction houses and galleries to source art; advising on purchases, based on criteria such as theme, budget, and value; commissioning original artwork for clients; appraising the art in owners’ collections; and framing then installing new purchases.

Art consultants understand the art world from a marketing standpoint, and they help you use art to develop the full potential of your business through this kind of marketing that many experts are considering one of the most successful and efficient today. Art consultants play an integral part in how art gets placed in corporate collections as well as in public and private institutions.

Having to work with art consultants would be beneficial for hotel owners because they will give you guidance every step along your art adventures and business transactions. They could help in decision-making, figuring out the type of art you’re interested in and the type that you need, be it: for aesthetic, decorative, or financial. They’ll also already be comfortable with the business aspect of buying art, are familiar with how to value pieces, and are often able to get you the best deal. At the same time, having the services of an art consultant would mean that your style and preferences will always matter.

Art Consultancy, Goal-setting and Victories: Q & A with Accent Art and Frame’s CEO, Paul Mergener

  1. What made you start up your company, Accent Art and Frame?

I was looking for an entrepreneurial opportunity and this business provide that opportunity while as the same allowing me to turn a hobby of framing into a business driven by a love of art, it was a natural fit.

  1. Why did you decided to focus more on art for hotels, offices, hospitals, government offices?

Commercial art provided a greater opportunity to focus my sales and marketing abilities to be proactive in finding, developing and closing business.

  1. In your own words, can you describe art consultancy?

Art consultancy is understanding and helping guide clients to find the right artwork for each location, even when they may not know what they really want. Searching options and leading them thru the options until the right solution is realized.

  1. What are your goals for this company, do you think you have already achieved them?

Become a top art consultant to the hospitality and health care industries by providing creative solutions and the finest quality art available. We are on the right path, but have still are striving to improve every day in an ever changing market.

  1. In your years in business, what have been the greatest challenges you have faced as a head of a company?

Finding and/or developing the right artistic talents to meet the ever changing art requirements of the design community.

  1. What are your greatest victories and success stories with Accent Art?

Meeting client needs with the right art that perfectly complements a design. Projects include Marmara Park Avenue – a 5 star NYC hotel which featured many different styles and mediums of art, The Inn at the Chesapeake Bay – a boutique hotel on the Chesapeake Bay in Maryland that including fabulous frame art as well as custom country themed sculptures, antique clocks and mirrors. We have also done a lot work with Veteran Administration Medical Centers around the country which has been a great honor in helping to support our wonderful veterans.

  1. How can you see Accent Art and Frame in 10 years?

Accent Art & Frame in 10 will have significantly grown our artist offerings and will be a leader in new art styles and materials. Our offerings will continue to evolve with the industry adding new products like our recently launched line of backlit mirrors.

  1. How can you see the Art industry evolving in the coming years?

The art industry is ever evolving, experimenting with new materials and methods of productions. Styles and creativity are boundless; a key will be pushing the boundaries on the production side to utilize new technologies like large scale flatbed printing on a variety of substrates. The possibilities continue to grow and will create an exciting future for the art industry.

  1. Do you have any advice to aspiring art consultants, who get inspiration to your work?

Do not limit yourself, think outside the box and push the limits.

  1. If you could change one thing in the past about this company, what would it be and why?

Expanding our top notch group of collaborative artists much earlier. Through their creativity, they challenge us to push the limits and achieve great things