Art consultants represent clients who wants or needs to acquire some forms of art—including paintings, sculptures, drawings, photographs, etc. who do not have any idea where to start or what to do in the first place.
Professional art consultants represent their client in acquiring art for personal collection, investments and for businesses. They work with clients from numerous industries including healthcare, education and enterprise level corporations to source, procure and place artwork solutions that uplift physical spaces, especially today that art integrated in these sectors is a booming marketing strategy on its own.
They also help in the process of branding, marketing and relationship building among other clients in the area of arts. They are hired to assess the clients’ needs and tastes, including their likes and dislikes; staying abreast of trends, including which Artists are hot and which pieces are for sale; working with auction houses and galleries to source art; advising on purchases, based on criteria such as theme, budget, and value; commissioning original artwork for clients; appraising the art in owners’ collections; and framing then installing new purchases.
How can you find the best ones in the field? Look out for these signs:
Do hotel guests really care or notice if their hotel has good art? The answer is yes, they do and they love it. Hospitality tourism and hotel art has been a trend for a time now. More and more hotels from anywhere in the globe have been investing millions in acquiring good art for their guests. There is a growing number of hotels all over the world who compete with the leading art galleries in acquiring art works, that essentially will attract more guests. Some even convert their property to an exhibit, hosting programs that hone the interest of people art—in any of its forms.
Indeed, art is one of the hotel industry’s newest marketing strategies. Hotels with interesting art displays, thought-provoking pieces and controversial works will always be talked about. Intrigue and curiosity is one method of driving people to your property’s doorstep. At the same time, magnificent, jaw dropping collections are also the talk of the town.
Here are some reasons why guests love hotels with great art works:
The world is now very accessible. Thanks to technology and the countless of accommodations all around the world ready to take every traveler in. But, because of the abundance of hotels globally, how do hotels stand out?
Today, one of the booming trends in the hospitality and tourism industry is the incorporation of art as an integral branding of a hotel or property. Here are some ways hotels use art to stand out:
Mirror TV as its name suggests can be a mirror or a TV, which is the original idea. When not in use, a mirror’s TV’s HD screen displays a high-sheen reflective finish that looks just like a standard mirror, and functions as one too. It is a two-way polarized mirror which has an embedded LCD TV mounted at the back. The polarized mirror allows viewing of the TV when it is switched on, while otherwise it serves as a flawless mirror.
Enjoy the same high definition performance and sound quality that current top-end models are offering, but when no one is using it, it can be a useful and stylish mirror for your room instead of being an eyesore.
It can enhance the overall ambiance and look of any room from the living space, kitchens and even bathrooms.
The days when artworks are hung on hotel walls and rooms for the sake of filler or decoration is long over. Gone are the days when hotels were just a place in a foreign land offering a place for you to lodge, filled with nondescript prints as wallpapers along halls and mass-produced paintings. Today, hotels turn their lobbies, hallways and suites into gallery-like spaces, displaying famous artwork as part of their décor—hotels are not just hotels, they are transforming into art galleries, where you can spend a night or two.
Hospitality Art is fast becoming a global trend, for both luxury and budget hotels around the world. Through the importance hotel owners to different forms of art, by its own, it has become the tourist destination.
More and more members of the hospitality sector have been actively investing in art to make over their hotel and add to its value, story, identity and edge compared to the other competitors.
Although because not every hotelier has a rich art background, deciding which pieces or forms of art to invest maybe hard. Owners of hotels could have a hard time choosing and buying artworks for their businesses. Thanks to art consultants, telling their brand’s story through art is easier, as well as choosing the pieces that are relatable to their guests and complementing to their interior in general.
Basing on trends and patterns in the industry, here are the top 5 subjects and themes of artworks that sell to hotels.
The process of selecting the perfect place to stay can be overwhelming, especially for hotel guests who do not have a go to hotel for their travels. With hundreds of amazing hotel and accommodation options to choose from, how can you make your hotel stand out?
With one of the emerging trends in the hospitality industry today, incorporating art in your hotel business can open greater possibilities of attracting guests and tourists. After all, aside from a wonderful service, art can also be a unique experience you can let them remember your hotel for.
So how can hotel owners know which art to buy and include in their hotel collection? Here are some tips:
Since the millennium, medical facilities including hospitals, clinics, senior living residences, and dental and medical offices have started to recognize the importance of providing healing and aesthetically pleasing environments.
Hospitals all over the world are incorporating music and art into patient care. In the distinct environment and vibes od a hospital, Arts aid in making the space contribute to a sense of place that fosters confidence, comfort, and healing. The goal of Healthcare Art is to inform a comprehensive design approach to create a healing environment.
An art consultant is a person who appreciates and knows art, which can be of value when he or she sees it. An art consultant is responsible of matching a person, or a business with the kind of art, or a piece that will be of profit or beneficial to the client. Through his/her expertise, an art consultant helps a person tell a story whether its for business or for personal goals.
See infographic below to know more about the responsibilities of an art consultant.
Science have proven that art can help the betterment and recovery of people with sickness and diseases. Numerous studies have found that there is healing through art, that our brains react positively when we are surrounded by art, especially in hospitals and rehabilitation facilities. These researches have shown a direct link between the content of images and the brain’s reaction to pain, stress, and anxiety.
At the same time, these art pieces in hospitals also help the families and relatives of the patients to get relaxed and relieve anxiety while worrying for the condition of their loved ones.
Because of this, more and more hospitals are considering and choosing artworks based on the evidence and giving it a higher priority than merely decoration for sterile rooms and corridors.
The modern world we live in today allows art not only be viewed as an aesthetic, but an integral part of life and progress. From tourism, to healing and science and technology, the role and importance of art is acknowledged and used as a tool for innovation in such industries.